SEO for Google. AEO for ChatGPT. GEO for the AI answer engines.

We do all three. Traditional SEO plus Answer Engine Optimisation and Generative Engine Optimisation for how UK customers actually search in 2026.

Clear scope. Fixed price. No long contracts.

Search analytics dashboard

What's the difference between SEO, AEO, and GEO?

Search no longer means Google alone. SEO earns visibility in traditional results, AEO helps your content appear in AI answers, and GEO helps your brand get recommended by tools such as ChatGPT and Perplexity. We plan for all three as one connected search strategy.

What you get

The essentials are included from the start, so the work is ready to perform when it launches.

01

Traditional SEO to rank higher in Google's search results

02

Answer Engine Optimisation for Google AI Overviews and Bing Copilot

03

Generative Engine Optimisation to get recommended in ChatGPT and Perplexity

04

Ongoing tracking against real search visibility, not just rankings

How we work

A practical search programme built around how people find and choose businesses across Google and AI.

01

01

Understand

We audit your technical setup, current visibility, competitors and the questions customers are already asking.

02

02

Shape

We prioritise the search topics, pages and authority signals most likely to create commercial value.

03

03

Create

We improve technical foundations, publish useful content and strengthen the signals search and AI systems rely on.

04

04

Improve

We track rankings, citations and enquiries, then adapt the plan as search behaviour and competitors change.

Clarity before activity. Evidence after launch.

We start with the questions that shape commercial decisions, then measure whether the work is doing its job.

43+

Projects delivered

Across websites, search, content and paid media.

23.5%

More search visibility

Measured after the Barrons website and SEO work.

2

Number-one rankings

For high-intent local search terms after launch.

Direct

Senior delivery

The people you meet are the people doing the work.

Straightforward pricing

Fixed prices, agreed upfront. Choose a starting point, then we will shape the right scope with you.

Tier 1

Starter

/mo

£800/mo

~20 keyword and AI prompt terms tracked

Content published quarterly

Technical SEO audit quarterly

Most Popular

Tier 2

Growth

/mo

£1,600/mo

~50 keyword and AI prompt terms tracked

Content published monthly

Technical SEO reviewed monthly

Tier 3

Scale

/mo

£2,800/mo

~100 keyword and AI prompt terms tracked

Content published weekly

Technical SEO monthly, with priority turnaround

All prices exclude VAT.

Frequently asked

A few practical answers before we start.

What is AEO (Answer Engine Optimisation)?

What is GEO (Generative Engine Optimisation)?

How much does SEO cost for a UK small business?

Do you guarantee rankings?

Do you work with businesses across the UK?

Ready to make this work harder?

A 20-minute call is enough to see whether we are the right fit.

Getting found where people actually look.

Unpick Digital is a UK design studio helping small businesses show up online. Web design, SEO, AI search optimisation, social media management, and paid ads. Based in London and the Cotswolds, working across the UK and internationally.

Contact

Unit 11 Forest Gate,
Chippenham SN15 3RS

One useful email a fortnight

New articles and honest thoughts on getting your business seen online. No spam.

By subscribing you agree to receive occasional emails from Unpick Digital. Unsubscribe anytime.

© Unpick Digital 2026. All rights reserved.

Unpick Digital is a UK design studio helping small businesses show up online. Web design, SEO, AI search optimisation, social media management, and paid ads. Based in London and the Cotswolds, working across the UK and internationally.

Contact

Unit 11 Forest Gate,
Chippenham SN15 3RS

One useful email a fortnight

New articles and honest thoughts on getting your business seen online. No spam.

By subscribing you agree to receive occasional emails from Unpick Digital. Unsubscribe anytime.

© Unpick Digital 2026. All rights reserved.